ERM-814-15: Cognitive Bias and their Implications on the Financial Market


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Reading Source: http://ijens.org/Vol_14_I_03/142603-7575-IJET-IJENS.pdf

Topics Covered in this Reading:

  • Introduction
  • Criticism of the Traditional Finance Theory
  • The Emergence of Behavioral Finance
    • Heuristics
    • Cognitive Illusions Caused by Mental Structures
  • Conclusions